mTrip has been building travel agency technology since 2009 and serves more than 300 travel brands across 35 countries, managing over 4 million trips per year. The platform is used by agencies ranging from independent advisors to large networks including Globus, Collette, and AAA, and holds a 4.9/5 rating on G2.
For agencies, the most structurally important capability is multi-source booking consolidation. mTrip connects natively to Amadeus, Sabre, and Travelport, and integrates with mid-office systems including Tourplan, Moonstride, Ezus, Juniper, and Facilitatrip. The AI Import Wizard, launched in February 2026 and powered by Google Cloud Vertex AI, parses any travel document (supplier PDF, email confirmation, booking export) and converts it into structured itinerary content automatically. For agencies juggling bookings from multiple suppliers and channels, this eliminates the manual re-entry that consumes hours per trip.
The client-facing app is fully white-label: published under the agency’s own name and logo in the Apple App Store and Google Play. Travelers search for the agency’s brand, download the agency’s app, and see only the agency’s identity throughout. Every push notification, every flight alert, every itinerary update comes from the agency, not a technology vendor.
Itineraries are delivered simultaneously across three channels from a single source: the branded mobile app, a web itinerary on the agency’s own domain, and a branded PDF. One change syncs instantly to all three. In-app two-way messaging keeps agent-client communication in one branded channel. Real-time flight alerts notify travelers of delays, gate changes, and cancellations without any manual monitoring by the agent.
Trip Genius, mTrip’s AI recommendation engine, generates personalized daily activity suggestions based on the traveler’s confirmed bookings and preferences. Agencies can surface optional excursions, transfers, and travel services directly in the app, recapturing revenue that otherwise flows to third-party consumer apps.