Itinerary Builder for Travel Agencies and Tour Operators

mTrip is the most complete itinerary builder for travel agencies, trusted by 300+ agencies, DMCs and tour operators in 35+ countries to manage 4M+ trips per year and rated 4.9/5 on G2. It is the only itinerary builder that delivers a fully white-label mobile app published under your agency’s own name on the App Store and Google Play, not just your logo on a shared platform. Import bookings from your GDS or mid-office system, apply your branding automatically, and deliver every trip as a branded mobile app, web link, and PDF, all from a single entry.

Integrates with Amadeus, Sabre, Travelport, Tourplan, Moonstride, Ezus, Open Destinations and 10+ more, or import any booking from a PDF, email, or document via AI.

mTrip Itinerary Builder: web-based trip planning software for travel agencies and tour operators

Built for Travel Companies of Every Type

mTrip’s travel planner is used by travel agents and travel advisors, tour operators, and DMCs to create, manage, and deliver professional travel itineraries at scale. From personalized leisure trips to group tours and destination programs, mTrip centralizes all trip content in one platform.

Travel advisors and travel agents use mTrip to build and deliver client itineraries quickly, tour operators manage structured programs and departures, and DMCs create destination-specific experiences with branded itinerary delivery.

Regardless of the business model, mTrip helps travel companies import bookings from multiple sources, apply their branding consistently, and deliver every trip through mobile app, web itinerary, and PDF.

For Travel Agencies

Create personalized itineraries for leisure, luxury, group, and corporate clients, then deliver them through app, web, or PDF.

For Tour Operators

Manage structured programs, departures, group tours, and multi-day packages with branded itinerary delivery.

For DMCs

Build destination-specific programs, manage local services, and share polished itineraries with partners and travelers.

The best itinerary builder for travel agencies

mTrip goes further than any other itinerary builder in white-label depth and configuration. Competitors like Travefy, Axus, and Vamoos can deliver apps branded for a travel agency, but mTrip lets agencies control exactly which features appear, how the interface adapts to each trip type (FIT, group, cruise, adventure, MICE), and how the experience changes between business and leisure travelers. The platform was founded in 2009 and cuts itinerary production time by up to 70% for agencies that previously built trips manually. Available in 9 languages, mTrip has won industry recognition from Phocuswright, Webby, and EyeForTravel, and holds memberships in Advantage Travel Partnerships, USTOA, ETOA, and GBTA. For travel agencies that need the best itinerary builder, one that delivers a fully branded experience across mobile, web, and PDF, mTrip is the clear choice.

One builder, every trip type

Whether you run a travel agency, a tour operator, or a DMC, mTrip handles the full range of trip types from a single platform. The mobile app layout and features adapt to each trip type, so a cruise traveler and a safari group see an experience designed for their journey, not a generic template.

Independent Travelers & All-Inclusive

Personalized trips built around each traveler.

Groups & Guided Tours

One itinerary shared across the whole group.

Cruises & Theme Parks

Port schedules or park days, planned to the hour.

Adventure

Offline-ready maps for remote destinations.

Trusted Worldwide

Powering travel brands across 35+ countries

Travel agencies, tour operators & DMCs choose mTrip to elevate their client experience.

  • Globus, mTrip travel platform client
  • Abercrombie & Kent, mTrip travel platform client
  • Collette, mTrip travel platform client
  • ACIS Educational Tours, mTrip travel platform client
  • Exo Travel, mTrip travel platform client
  • XL Travel, mTrip travel platform client
  • AAA, mTrip travel platform client
  • Kontiki, mTrip travel platform client
  • Enchanting Travels, mTrip travel platform client

35+
Countries
2009
Founded
300+
Travel Brands
4M+
Trips Managed/year
4.9/5
Rated on G2

How mTrip helps travel agencies save time and win more trips

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Save hours on every trip

Your agents stop re-typing bookings and formatting documents by hand. That time goes back to advising clients, closing sales, and managing more trips without adding headcount.

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Impress clients from the first touchpoint

A polished, branded trip plan signals professionalism before the trip even starts. Clients engage more, share with co-travelers, and trust the agency that delivered it.

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Eliminate errors and last-minute rework

One source of truth for the entire trip, updated once and reflected everywhere. No more version confusion, no more re-sending corrected PDFs, no more missed details.

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Turn great trips into repeat business

Travelers who receive a seamless, branded experience remember the agency, not the booking engine. That recognition drives referrals and repeat bookings for your next season.

Build Professional Itineraries in Seconds

Most agents still assemble trips in Word or email, copying between tabs, formatting by hand, and hoping the final document looks professional enough to justify the trip price. When a client asks for a last-minute change, the whole process starts again.

mTrip’s travel itinerary builder software gives your team a dedicated workspace to assemble, customize, and brand every trip. Whether you need a simple trip itinerary builder for individual travelers or a full platform for complex group programs, the workspace adapts to your workflow. AAA and Enchanting Travels use it daily to produce trips that match the quality of the travel experiences they sell. Here is what your agents can do inside the builder:

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Drag-and-drop day planning

Organize trip days visually. Add, move, and reorder flights, hotels, activities, transfers, and free time. Restructure an entire week in seconds without navigating complex menus.

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Templates and asset libraries

Save trip templates for your most common trip types and reuse them as starting points. Maintain a shared library of descriptions, images, and documents so any team member builds trips consistently and quickly.

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Quotes and pricing

Add pricing directly to the trip and share it as a branded quote. Clients see a professional, itemized trip plan they can review and approve without a separate proposal document.

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Travel documents and attachments

Attach e-vouchers, tickets, insurance documents, and any PDF to specific days or components within the trip. Everything stays organized and accessible from a single place, removing the need for scattered email attachments.

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Pre-trip and post-trip management

Structure additional nights, activities, or services before or after the main trip within a single plan. Deliver a complete travel program to your clients without managing separate documents for extensions.

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Team collaboration

Multiple team members can work on trips across your agency. Share templates, assets, and trip records so agents, coordinators, and operations staff stay aligned without duplicating work or losing track of changes.

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External collaboration with suppliers and DMCs

Invite ground operators, suppliers, or partner DMCs to collaborate directly on a trip, without sharing full account access. Trip updates and communications stay inside the platform instead of scattered across email threads, cutting coordination overhead on every complex booking.

Stop re-entering data

Say goodbye to manual copying and pasting. mTrip connects directly to your source of truth, ensuring accuracy and saving hundreds of hours annually.

Connects to the systems your agency already uses

mTrip integrates with the booking and operational systems travel professionals rely on:

  • GDS: Amadeus, Sabre, and Travelport
  • Mid-office and back-office: Tourplan, Moonstride, Viaxoft, Ezus, Juniper, Open Destination, Facilitatrip, etc.
  • Custom workflows: mTrip’s own API and Zapier integration

Import travel data from any source with AI

Upload a file or paste any travel content, and the AI Import Wizard turns it into a structured trip in seconds. No manual copying, no reformatting, no spreadsheets.

The Wizard reads confirmations and content from sources like Viator, Expedia TAAP, Booking.com, airlines, and other travel providers. Supported formats include PDF, Excel, Word, plain text, confirmation emails, and booking web pages.

Launched in February 2026, the Wizard detects travel segments, organizes travelers, flights, hotels, activities, cruises, and transfers, and builds a complete trip ready to edit. Globus and Collette both use this workflow to process thousands of trips per year.

Read more about AI applied to itinerary builder

True white-label on every channel, included as standard

mTrip is the only itinerary builder that delivers a fully white-label mobile app, web portal, and PDF under each agency’s own brand as standard, not as a premium tier. Your logo, colors, domain, and content appear on every output, for every client, across every plan. Travelers never see another company’s name.

Most itinerary tools apply your branding as a cosmetic layer. mTrip publishes your mobile app independently on the App Store and Google Play under your agency’s own developer account, so the app travelers download carries only your identity.

Kontiki, the Swiss tour operator, delivers every trip through mTrip under their brand. According to their Head of Innovation: “our customers have a Kontiki expert in their pocket.”

When your agency operates multiple brands (a luxury division, a corporate team, or a network of member agencies), mTrip manages them all from one account. Each brand keeps its own identity, settings, and traveler experience, with no separate logins required.

How Travel Agents Build Itineraries with mTrip

mTrip itinerary builder for travel agents handles the full itinerary workflow, from importing multi-source bookings to delivering a stunning branded experience to your clients. Every step is designed for travel agents who need speed, accuracy, and professional output at scale.

1

Import

mTrip automatically generates a complete itinerary from your existing bookings. Connect your existing booking software or GDS, or use the AI Import Wizard to automatically extract every detail from emails, PDFs, and supplier documents. No manual data entry needed.

2

Build & Brand

Assemble the itinerary in the drag-and-drop builder. Add destinations, hotels, activities, documents, and maps, then apply your agency’s logo, colors, and content for a fully branded experience.

3

Deliver

Share instantly via your white-label mobile app, web portal, or PDF. Everything stays synchronized and updated in real time. Travelers access their trip online or offline, under your brand.

Client Testimonials

Travel agencies using mTrip report up to 70% less time spent distributing trip information to travelers — putting the full itinerary, documents, and
updates directly in the traveler’s pocket from day one.
Based on feedback from mTrip agency partners

The app is more than just a digital tool – it’s as if our customers had a Kontiki expert in their pocket as a tour guide. Our team now spends less time on administrative tasks and can focus on the really important things.
Birgit Ohlin Head of Innovation & CEM at Kontiki

kontiki

At Wamos Portugal we’ve been using mTrip app for the last 2 years and I highly recommend. Always innovating and adding new features. Our clients love it.
Mario Pires – Head of Innovation at Wamos
Wamos

Thanks for being a great partner!
Watch video
Jeff Russell – Director of Marketing at Globus
Globus

It would have been a much longer and more expensive launch had we not partnered with mTrip. A great product for our needs.
Laura Smart Fitch VP of Customer Experience at ACIS
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Award Winning Platform

Phocuswright Innovator, Webby Award, Best Mobile App at EyeForTravel, ACTE Award.

Phocuswright Innovator Mobile Innovation Award Webby Award acte Global Award

Member of

USTOA - United States Tour Operators Association  Advantage Travel Partnership
ETOA - European Tour Operator Assocation  GBTA - Global Business Travel Association ATTA - Adventure Travel Trade Association

As featured in

Travel Daily Media  Travolution  Business Travel News  Travel Weekly  PhocusWire

How mTrip delivers every itinerary as mobile app, web page, and PDF

Make a change in the builder and it reflects across mobile, web, and PDF at once. No re-sending emails. No managing broken versions. Your client always sees the latest digital itinerary, under your brand, on whatever device they prefer.

For travel agencies that need a reliable PDF itinerary tool alongside app and web delivery, the builder generates all three formats from a single source.

Common questions

What is an itinerary builder?

An itinerary builder is a software tool that lets travel agencies and tour operators assemble trip details such as flights, hotels, transfers, and activities into a single structured trip plan, then deliver it to travelers through mobile app, web, or PDF. Professional itinerary builders like mTrip automate booking imports from GDS and mid-office systems, apply agency branding to every output, and synchronize updates across all delivery channels in real time.

What is itinerary planning software?

Itinerary planning software is a tool that helps travel professionals organize trip details like flights, hotels, activities, and transfers into a structured, shareable itinerary. Modern itinerary planning software like mTrip goes beyond basic scheduling by automating booking imports from GDS and mid-office systems, branding documents with your agency’s identity, and delivering trips via mobile app, web portal, and PDF in real time. It replaces the manual process of assembling itineraries in Word or email.

What is the best travel planner software for agencies?

mTrip is a travel planner software built specifically for travel agencies and tour operators. It consolidates bookings from multiple sources (GDS systems, mid-office platforms, supplier documents, and emails) into a single branded itinerary, distributed via mobile app, web portal, or PDF. Unlike generic planning tools, mTrip is fully white-label, meaning agencies deliver the experience under their own brand. It is used by agencies in 35+ countries to automate itinerary production and improve the traveler experience.

What is the best travel planner for travel agents and advisors?

The best travel planner for travel agents and advisors depends on what your agency prioritizes. If brand ownership matters — meaning your clients see your logo, your app name, and your colors at every step — mTrip is the strongest option on the market. It is the only itinerary builder that publishes a fully white-label mobile app under your agency’s own name in the App Store and Google Play. For advisors who run smaller, simpler leisure programs and don’t need a branded app, Travefy is a reasonable alternative. For agencies managing both leisure and corporate travel, or running group tours alongside FIT programs, mTrip’s multi-segment platform is the better fit. mTrip is used by 300+ agencies in 35+ countries and integrates directly with GDS systems including Amadeus, Sabre, and Travelport.

What makes mTrip different from other itinerary builders?

mTrip is the only itinerary builder that includes a fully white-label mobile app under each agency’s own brand as standard, not as an add-on. Most competitors deliver itineraries via web link or PDF only. mTrip delivers across three synchronized channels (mobile app, web portal, PDF) from a single source of truth. mTrip also consolidates bookings from any source, including GDS, mid-office, email, and PDF, using its AI Import Wizard launched in February 2026. Founded in 2009 and trusted by 300+ agencies across 35+ countries, mTrip serves both leisure and corporate travel from a single integrated platform.

Can mTrip automatically generate itineraries for my travel agency?

Yes. The AI Import Wizard automatically generates a complete itinerary by reading emails, PDFs, and supplier documents — extracting every booking detail, destination, hotel, and activity without manual data entry. Travel agents connect their GDS or mid-office system for direct import, or paste any document and let the AI build the itinerary instantly. Most agencies reduce itinerary production time by up to 70%.

Is mTrip a good alternative to Travefy?

Yes. mTrip and Travefy both serve travel professionals, but they differ in key areas. mTrip provides a fully white-label mobile app published under each agency’s name and brand on the App Store and Google Play. Travefy’s app carries the Travefy brand. mTrip also offers multi-source booking import (GDS, mid-office, email parsing, AI document import), corporate travel and MICE modules, and triple-channel delivery (app, web, PDF) synchronized in real time. For agencies that need complete brand ownership and enterprise-scale features, mTrip is a strong Travefy alternative. See the full travel agency software comparison.

Is mTrip an AI itinerary builder for travel professionals?

Yes. mTrip is an AI-powered itinerary builder designed specifically for travel agencies, tour operators, and TMCs. Its AI Import Wizard automatically extracts and structures travel details from booking confirmations, supplier documents, PDFs, and emails, then assembles them into a complete, ready-to-deliver itinerary. This eliminates manual data entry and accelerates itinerary production for travel professionals managing high volumes of bookings.

Can mTrip centralize reservations and travel confirmations from different sources?

Yes. mTrip is designed to centralize bookings and confirmations from multiple sources into a single unified itinerary. Whether reservations come from a GDS (Amadeus, Sabre, Travelport), a mid-office system, a supplier API, or are forwarded as emails and documents, mTrip consolidates all components (flights, hotels, transfers, activities, car rentals) into one structured trip record. This gives travel consultants a single point of control for managing and distributing the complete itinerary.

Does it integrate with my current booking or mid-office system?

Yes. mTrip integrates with the major GDS systems: Amadeus, Sabre, and Travelport. We also have existing connections with several mid-office systems and can add additional ones on request. mTrip also provides its own API for direct integrations, and Zapier is available for workflow automation. These connections allow itineraries to be created automatically from existing bookings.

Can I use AI to import bookings and itineraries from different suppliers?

Yes. mTrip’s AI Import Wizard is an AI-powered tool that automatically extracts and structures travel details from supplier documents, so travel agents no longer need to manually re-enter booking data. It can process PDFs, emails, Word documents, Excel files, cruise and tour documents, and other booking confirmations. The system automatically merges the extracted items into a unified itinerary.

Can travel agents use mTrip as a trip planner?

Yes. mTrip is used by individual travel agents and agency teams alike. Any travel agent can build, brand, and deliver complete itineraries — including mobile app, web link, and PDF — without needing developer help or a large IT budget. Smaller agencies and independent agents use the Trip Agent tier to get started quickly.

Why should travel agents use the mTrip Itinerary Builder?

Travel agents need to impress clients, win more bookings, and reduce the manual work of assembling multi-supplier itineraries. mTrip lets any travel agent import bookings from emails, PDFs, and GDS systems automatically, build a polished day-by-day itinerary in minutes, and deliver it under their brand via mobile app, website, or PDF. The result: clients get a professional, personalized experience that justifies booking through a travel agent instead of online. Agencies report saving 2–3 hours per itinerary.

How does mTrip’s itinerary builder compare to Travefy or Axus?

mTrip is the only itinerary builder that delivers a fully white-label mobile app under each agency’s own brand. Travefy’s app carries the Travefy name, and Axus does not offer a standalone branded app. mTrip also supports multi-source booking consolidation (GDS, mid-office, email parsing), triple-channel delivery (app, web, PDF in sync), and both leisure and corporate travel modules from a single platform. For a detailed comparison, see our travel agency software comparison guide.

Is the platform fully white-label?

Yes. The mobile app and web itinerary can be branded with your agency’s logo, colors, and content to deliver a seamless, professional experience to travelers.

Is traveler data secure?

mTrip protects traveler and itinerary data with TLS 1.3 encryption in transit, AES-256 encryption at rest, and role-based access controls. Data is hosted on AWS in North America and Europe. mTrip is GDPR-compliant, with a data processing agreement available for enterprise clients. SOC 2 Type II certification in progress. Access is restricted to authorized users on both the agency and traveler sides, and all admin actions are logged.

Is there a demo available?

Yes. You can request a demo to explore how the platform works. A member of the mTrip team will guide you through a personalized walkthrough.

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